When selling your home to a cash buyer, you will receive a lump sum of cash at closing. And, you’ll get to keep all of it—no commission will be deducted. Since a cash buying company deals in direct sales to homeowners, they never charge commission. Here’s why.
No Selling Agents
The traditional home sales process involves sales agents who earn their living through commissions. The commission can range from 4% to 6% of the selling price, depending on the area where you live. That amount is deducted from your proceeds at closing, along with other costs.
In contrast, a home buying company does not employ any sales agents. There’s nobody to pay commission to. The amount you are offered for your house will be the amount you will receive at closing.
No Marketing Costs
When listing your home on the market, the agency will hire a professional photographer to take photos of your home, inside and out. They’ll pay to run advertisements in print and online. The sales agent’s job essentially is to market your home by taking potential buyers taking them through your home and hosting open houses.
None of that happens in a cash sale. The cash buyer doesn’t need to market your home or pay anyone to do it. The cash buying company saves money by eliminating these steps and their associated costs. There’s no commission and no marketing fees.
Direct Buy
A cash sale is a direct buy. There are no “middlemen” involved. You deal directly with the cash buying company, and the sale is a transaction between you and the cash buyer. The direct buying process eliminates a lot of the expenses typically involved with a cash sale.
Moreover, it’s much faster than a traditional sale. Since there are no other parties to hire—no home inspections, no assessments, and no lenders—the process moves quickly. You can often close within a week.
Cash buying companies never charge commission because they don’t have to. There are also no other closing costs, listing fees, or any other charges to you. Even better, you don’t have to sink money into making repairs. With the money you save, you could come out ahead with a cash sale.
If you have a house to sell in the Atlanta area, click here to compare the cash buying process to the old way of selling a house.
